Video is the future of the web. More and more users prefer to consume content through videos. 500+ million hours of video are watched every month on YouTube alone! No wonder people have started creating their own YouTube channels. This guide is for them. Here are some tips on how to increase views on YouTube as a content creator.
● Create a Niche
You can create a niche around your hobby or passion. This way, you can create a video with more interest and viewership. But this strategy is more complex than you might think. If you’re going to be competitive with millions of other YouTube creators, you have to choose a less competitive niche with a lower competition level.
Over time, your niche will continue to evolve. In the beginning, your goal is to attract as many people as possible, but you don’t want to make them feel overwhelmed. By focusing on a particular topic, you’ll be able to attract more YouTube viewers to your channel.
● Maximize on Thumbnails
Creating good thumbnails for your YouTube videos is crucial for success. They can help potential viewers decide if they want to watch your video or not, and they are attention-grabbing.
This means that your thumbnail should be visually appealing and make the viewer understand what to expect from your video at first glance. But be careful not to create misleading thumbnails as this may negatively affect your channel’s ranking in the YouTube algorithm.
Creating good thumbnails requires some skill. You need to know how to use a photo editing tool to create your images, and you can learn this by taking online digital social media courses.
You can also use free high-definition photos, fonts, and designs. To get the best results, you need to understand the technicalities of creating a thumbnail for YouTube.
● Focus on the Top of Google’s Results
YouTube looks at several different factors when it determines the ranking of your video, but one of the most important is the title. The title must contain the targeted keywords, but it can also be anything.
Using the search term in the title can give your video a slight bump in rankings. But it doesn’t mean that you’ll get more views, so make sure you include several related keywords in the title and description of your video.
The description is another essential attribute of your video. When the search results are organized, it’s necessary to include the targeted keyword at least once. But make sure you’re not keyword-stuffing.
Don’t write lousy copy to increase your search engine rankings. Instead, use keywords to make your video appear higher in search results but won’t hurt your video’s quality.
● Use other Social Media Channels for Promotion
Besides YouTube, you can also utilize other social media platforms to get more views. You can use Twitter, Facebook, and Instagram to promote your videos and increase your subscriber base.
Be sure to mention your YouTube links in your emails and Instagram stories.
This is a great way to reach new audiences and spread your content on multiple platforms. In addition to Facebook, you can also embed your video in your channel blog or use email marketing to spread the word about your video.
● Create Eye-Catching Video Titles
This is the key to creating a compelling title that will inspire people to watch your video. Use words that evoke strong emotions in viewers and make them want to click on the link.
Your title should be descriptive and include relevant keywords, and your title should be easy to understand and convey the essence of your video. According to CNN Money, you should not try to trick viewers by saying something that doesn’t describe the content.
Your title must be informative and relevant. The most successful titles contain a few words or phrases that describe the content. The best way to write an eye-catching video title is to conduct keyword research and think of the keywords or phrases your potential customers would type into the search engine.
Hopefully, this guide can help you to increase your views on YouTube. It all comes down to providing an excellent experience for your viewers and promoting your videos. It’s a strategy that various creators can apply for multiple purposes, so hopefully, these tips were helpful!