Web development for eCommerce sites is on the rise now! With the increasing trend of purchasing online, many are converting their business online. Clearly, the statistics confirm that there will be approximately 95% of online purchases by 2040. However, creating an online store recently can bring your business high revenue. But, the question that makes the task difficult is choosing an ideal eCommerce platform. Indeed, it has to be the best one! Shopify is the one that we come across time and again when it is about building a high-quality online store.
Believingly, approximately 1.7 million retailers are using Shopify development services for their stores. In addition to this, the market share it holds is 20%. Solely, the platform has made $200 billion in sales by this time. According to us, these figures are enough to convince us to choose Shopify for eCommerce development services. Those who are still confused should keep on reading! This article aims to reveal the advantages of the Shopify platform. Let’s check out!
How do Shopify services Maximize Online Store’s ROI?
Shopify is simply not an online store development platform. Though, it is a Point of Sale or eCommerce website builder meant for offline transactions as well. Additionally, Shopify experts consider it as SaaS (Software as a Service); which implies that it charges for its technological use only.
After signing up for it, the users can start creating an eCommerce website, handle stocks, carry out payments, complete orders, etc. Also, themes can be chosen for appealing appearance and required features can be used for integrating functionality. It only lets you create the online store from scratch, but the Shopify development company can help in migrating the current site to Shopify as well. Hence, with the assistance of web developers and SEO tips, setting up an eCommerce site with Shopify becomes easy.
Reasons for Choosing Shopify Development Services for your online business?
Easily Accessible Dashboard
The Shopify platform is highly recommended because of its simple and easily navigable dashboard. It enables the retailers to have control over every single piece of information quickly. From easy management of products and orders, sales reports, and customers, it covers you all! According to us, this platform can be used by even those who do not have any technical expertise. Additionally, it has an exceptional Content Management System for the retailers to change or edit images, text or sections on site, etc. Hence, you do not need to depend on the Shopify developers for making some website changes.
Different Analytics and Report Tools
This eCommerce platform has different analytics tools for the users to monitor the performance of online stores. Using it, you can develop required insights into sales, marketing, customer activities or additional information. Collectively, all this supports performance optimization and confirms informed decisions for higher sales.
Some of the reports it displays are; Live view, Product Analytics, Total Purchase, Visitors Demography, etc. Moreover, it gets integrated with Google Analytics easily to strengthen the Shopify reporting and analytics abilities. It even showcases additional reports, such as Profit, Sales, Order, Acquisition, Inventory, Marketing, and other customer reports.
Diverse and large application store
Shopify Application Ecosystem is the same as Google Play and iOS. It includes 1400 paid and free applications designed for boosting website functionality. Few tools related are; customer service, social media, reporting, shipping, stock notifications, etc. Moreover, it enables the online store owner to check the behaviour of visitors to their store with heat-mapping; it helps in enhancing the user experience.
Its strength lies in its flexibility. In addition to the platform that helps to create an eCommerce site, it even handles payments and gives access to various tools for thriving business. Certainly, the suitable and useful ones can be picked as per choice. As the applications are designed and included in the platform, they can easily get installed and get in a running state without considering compatibility.
Shopify Dropshipping
Basically, Dropshipping is a business standard that allows online stores to purchase products from third parties. Also, deliver them directly to customers. Consequently, it reduces the requirement to manage an active warehouse for keeping the stocks. The businesses have to pay the exact wholesale amount to the suppliers while keeping a tab on the amount visitors can check on the sites.
The platform provides several applications that assist online store owners to connect with other suppliers globally. However, you do not need to bother about the product storage space regarding those listed on the site. Also read zendesk shopify reviews for more details.
Reliable and Secure Shopify Development Services
This eCommerce platform stores the retailer’s store on strong servers. Hence, you are not required to worry about the site crashing if the customer’s surge occurs. It has an uptime of 99.999% approximately. That is to say, it has the capability to manage around 10,000 transactions every minute. In the same vein, it can manage one million page views every minute with endless bandwidth as well.
In this digitized world, cyber-crime has become a trend. Hence, security and privacy is the topmost need. Shopify serves you best-it-own security with PCI-DSS Level 1 compliance.
Multi-Channel Marketing
Shopify is here for you when you have to market your business. It permits you to sell products in a different location at once however maintaining the orders, inventory and managing the customers also form the admin. This online store development platform gives you the authority to sell on Instagram, eBay, Facebook, Amazon and with a blog if it has sound multichannel integration. Assuredly, it is an essential feature for any platform. This is because it helps in improving the reach, boosting sales and growing the audience.
Notification on Abandon Cart
As per the study by Baymard Institute, approximately 69.57% of shopping carts are abandoned by customers. Calculated, from 100 customers, 70 are leaving without buying. To not let it happen to you, Shopify offers a feature of Abandoned Carts Checkout Emails that give access to the store owner to find the customers who have added items in the cart but have not bought. It sends the mail to them and notifies them regarding the same. Yet, this process can be automated by upgrading the plan to Shopify’s advanced subscription. It assists them to save valuable time and generates higher revenue.
Advanced Search Engine Optimisation (SEO) functionality
The powerful SEO approach is essential to engage the new customers to your online store. The manner in which your site is created and the strategies you have followed for effective SEO matter a lot. Shopify is created considering SEO, therefore, assuring that code is not letting anything get down. Though, the platform provides outstanding SEO functionality enabling you to update alt tags, titles and meta tags. Additionally, Shopify creates a sitemap that can be submitted to Google to confirm that it is indexing all pages of your online store.
Concluding Remarks
Take your web development for eCommerce to the next level with Shopify. This platform has all the features and functionalities that are required for creating an engaging and secure online store. You can also approach the Shopify development company for satisfactory experience for required Shopify development services.
Have you created your eCommerce site on Shopify already? What benefits are you reaping? Let us know!
